Bachelor of Business Administration in Malaysia

Bachelor of Business Administration is a multifaceted and exciting 3-year undergraduate degree programme that primes its graduates for an exhaustive list of career options in the business arena and its peripheries, providing students with a sturdy foundation in the fundamentals principles of business.

Graduates will be armed with the necessary knowledge for a career in almost any business field of their choice, including business administration, business management, human resource management, banking, real estate, sales and marketing, manufacturing and trade.

Students will study accounting, business law and ethics, economics, finance, marketing, human resource management, management information systems and information technology, operations management, international business, organisational behaviour, strategic management, and quantitative techniques such as business statistics, financial mathematics and operations research.